How Nathaniel Ru Built Sweet Green


Starting up a company takes a lot of capital and hard work. Few people understand how hard business owners have to work to get things scaled up. Nathaniel Ru had a dream to start a healthy restaurant business. Over time, he has developed that concept into Sweet Green. This is a company that has experienced a lot of growth in recent years. Looking at how Nathaniel Ru developed this company can give valuable insight to new business owners.




One of the most important success factors of Sweet Green is that the company has no debt on the balance sheet. Not only does this help Nathaniel Ru concentrate on more important things in the business, but it creates more cash flow to invest back into the company. This is a huge advantage that the company has over its competition. Many companies today are drowning in debt, and this prevents the leadership from making the right decisions about the future. Sweet Green has the working capital needed to make major investments when the time is right.




Marketing is one of the most important aspects of running a business. A lot of people struggle in this area, even with all of the free tools that are available today. If you want to grow your business, you have to find a marketing strategy that works. Oftentimes, business owners are so busy that they never strategically think about how to market to customers. Not only is this a major mistake, it will cost the business a lot of long term sales and profits.


Future Plans


In the future, Nathaniel Ru plans to continue to grow Sweet Green. This company is a niche concept that will only work in certain markets. The desire to eat healthy is growing across the country, but there are still geographic areas where the concept simply would not work. He is hoping to franchise out the concept and earn residual income from people who take on the business. Over the next couple of years, he wants to invest as much time and money into the company as possible to maximize growth.



Cotemar: The Number One Provider of Services in the Oil Industry

Cotemar is a Mexico-based company dedicated to providing services related to the oil industry. The company has more than 36 years of experience providing offshore oil related services to PEMEX, through specialized vessels. Some of their specializations include food and lodging, construction, air transportation, marine operation and maintenance, and maintenance and engineering. Cotemar participates in the offshore oil field by contributing to the manufacture of hydrocarbons, based on effective processes that are implemented with committed individuals and technology.

Our Services

At Cotemar, we strive to continuously evolve and broaden our services in the entire oil sector while integrating process equipment as well as useful indicators. We rely on highly skilled workers to maintain a high-performance business paragon.

We offer services through three tactical lines that combine highly unique services according to the below market segments: Construction, Maintenance, Modernization, and Engineering: Accommodation and Catering and Special Vessel and Maritime.

Construction, Maintenance, Modernization and Engineering

Cotemar specializes in the rehabilitation as well as the maintenance of platforms and oil processing centers of PEMEX offshore facilities. Our range of services includes commissioning of service lines and performing jobs from the prefab. These services are provided using a powerful positioning semi-submersible rig that is characterized by its flexibility to move from one place to the next.

Specialized, Maritime Support Vessels

The vessels at Cotemar have a dynamic positioning system that provides special services like offshore maintenance. These containers are also equipped with a saturation diving system that allows inspection procedures as well as seabed processing lines rehabilitation. The containers provide both personnel as well as lightweight material transportation services around the Campeche Bay.

Cotemar also has refrigerated cargo vessels that offer material and nourishment transportation.

Accommodation and Catering

One of the best things that set us apart from our competitors is the catering and accommodation we provide to both our clients and staffs working on board, to ensure the welfare of all employees.

Cotemar’s Sustainability Scheme
This is what we do to sustain the different areas of our business:

Business ethics

Cotemar is an entity that is shared by its people based on social, environmental and economic commitment. We, therefore, communicate the guidelines that support the values and transparency of our company.

Quality of life

Cotemar strives to encourage the fundamental development of its people as well as their families through industrial health, education, sports, safety and equity programs. They organize events that promote family integration and a sense of belonging.


To strengthen our company regarding social value, we create jobs for the community; promote sports, health, and culture by supporting social events and institutions.


Cotemar backs its sustainable operations scheme by raising awareness about environmental care through environmental preservation activities and good practices that lower the negative impact on the environment.


Wen by Chaz Dean: The Ultimate Cleansing Conditioner

Conditioning is hands down one of the most important hygiene and healthy hair practices. With a full schedule most of us struggle to find time to properly wash,shampoo and condition our hair.

Experts agree that a well moisturized and conditioned scalp can produce a more stronger and visually appealing head of hair. Skipping out on properly conditioning can also have long term affects on your hair follicles.

Despite the rumors, most products which advertise “all in one” often fall short of our approval.

However, Wen by Chaz Dean is truly a one of a kind conditioner. Created to add volume,body and bounce to your hair, the hair care products by Wen work to strengthen your hair.

The 5 in one products by WEN hair replace the need for extra hair care products. Wen’s conditioners are sulfate free and act as a detangler, moisturizer and shampoo all in one.

The one of a kind cleansing conditioner from Wen gently removes excessive and potentially harmful dirt and grime from your hair however, the products were carefully designed not to strip your hair of its natural oils.

Considered the “Ultimate Cleansing Conditioner” by the public, Wen products are the number one choice for hair salons across the globe.

For more info, visit the WEN hair Facebook page and this link:

Finding a Healthy Lifestyle With Markus Rothkranz

Spicy Thai Cabbage- a FUN Markus Rothkranz recipe

Many people recognize Markus Rothkranz from his YouTube video, “Go Raw Now”, from 2006. Even after a decade, it is still seen as the main source for planning a raw food diet. His first book, “Heal Yourself 101” established him as an authority in optimal health and natural healing. Rothkranz has been invited to conferences in different countries to discuss how people can improve their body, mind, and spirit.

Other bestsellers that he has written include “Heal Your Face” and “Free Food Medicine”. Rothkranz’s books and DVDs can be found on health websites all over the world.

Speech of a Lifetime_Passionate Words to Live By: Markus Rothkranz

Rothkranz was 30 years old when he decided to make some changes in his life. He felt like there was more to life than working in Hollywood. When he gave away all his things, he went out to a secluded area to meditate for 40 days. He had an epiphany about healthy living and healing. He was almost unrecognizable when he came back home. Rothkranz would later talk about his experiences in the desert in his first book.

The Rothkranz family moved from Cologne, Germany to Ontario, Canada when Markus was only five. Rothkranz said that he was often sick and had a weak immune system when he was young. He was intelligent and highly creative. As a nine-year-old, he gave a speech in school about exponential evolution. At such a young age, Rothkranz believed that mankind would soon expand their level of spirituality.

He was always interested in making things. Once, he made a model of Disney’s Magical Kingdom, complete with computerized parts that move. Rothkranz and his creation were written up by the local newspaper and the New York Times. When he was just 15 years old, he studies under an MGM producer who recognized his talents. Rothkranz created two feature films, “2083” and “Arizona Forever”. He received an award for automotive design from Huron Heights Secondary School as a sophomore in high school.

Healing Through Truth and Surrender with Markus Rothkranz

Rothkranz moved to Florida after graduating and was accepted into the Ringling School of Art and Design. He specialized in realistic oil paintings and received a teaching position in the school. He also worked on design projects for area architecture firms. He designed parks and golf courses for them.

At 23, Rothkranz moved to Hollywood to pursue a career in set design and visual effects. His work can be seen in many major motion pictures. Rothkranz created over 200 commercials for scores of well-known products. He collaborated with some of the top names in the music industry to design sets for their music videos. Rothkranz kept up with his paintings and has fans all over the globe. During this time, he worked in film merchandising and artwork for Sega Pinball.

Currently, Rothkranz stays busy with traveling and discussing natural health.  Rothkranz believes that people can heal themselves with a healthful diet and clean living.

10 Questions with Markus Rothkranz

Flooded Squaw Valley Drinking Water Systems No Threat To Life?

Efforts to restore upper mountain of Squaw Valley water quality have made headway, Sierra Sun reported. News about contamination in systems serving Squaw Valley broke early last month. Placer County environmentalists conducted thorough testing and detected multiple water-borne contaminants. Since then, they’ve removed high traces of E.coli while coliform remains a contained threat. The region’s environmental health department received an official report about the issue on November 8th. The team has been extremely vigilant in containing this urgent disaster and remains optimistic about returning drinking water to healthy levels.

Not long ago, Gold Coast and High Camp systems underwent an upgrade which was identified as the source of the problem. Environmentalists reported no evidence of a threat to surrounding drinking water reservoirs. Nonetheless, they’re assessing the problem meticulously to prevent any escalation. Furthermore, no public-related contamination has been reported since the incident. With ongoing water treatment, Placer County Environmental Health director, Wesley Nicks, confirmed relayed positive feedback about improvements. In fact, he confirmed that three of four drinking water systems are almost bacteria-free.

Read more: Squaw Valley issues statement on upper mountain water quality

Health officials and environmentalists will exhaust every effort to restore drinking water quality. The region’s ski resort still welcomes visitors and locals, although upper mountain restaurants remain closed. Squaw Valley Alpine Meadows PR director, Liesl Kenney has promised a smooth transition as health officials and environmentalists carry out safe water treatment. During an interview with the local media, Sierra Sun, Kenney assured the public that the problems are contained. She emphatically stated that coliform remains a low-level threat and ongoing treatment should rectify the problem.

As the water treatment project continues, Gold Coast and High Camp guests will continue enjoying facility services. This includes safe drinking and public facilities. Kenney also assured the public in a statement released by Sierra Sun that customer health and safety is a priority. While systems outside Gold Coast and High Camp remains unaffected, health officials are exercising extreme caution to guarantee safety. News about any development is forthcoming until water safety officials release further updates.

Olympic Valley has long been admired for its exquisite ski resort topography, particularly Alpine Meadows and Squaw Valley. It caters to a rich guests population annually because of its iconic ski terrain. Certainly, this unpredictable event has not stalled the region’s gain from tourism as guests flock the district to enjoy ski resort life.

Choosing a Reliable Investment Advisor

Are you in need of proper guidance or advice on investment matters? Do you want to get help from one of the most reputable investment professionals out there. When it comes to investment banking and related fields, you need to consult with an expert like Martin Lutsgarten.

One of the most reliable ways to get into the highly lucrative financial investment area is via investment banking. Investment banking is becoming significantly prominent as a way to generate wealth and achieve financial freedom.

With the popularity of investment banking as well as the simplicity of starting in the market, several investors are considering it as a feasible financial investment opportunity.

The initial is trading securities for cash money or other securities, which includes underwriting and is called the sell side and the second is referred to as the buy side, which has to do with purchasing financial investment solutions, the typical kinds of which are private equity funds, mutual funds, life insurance companies, unit trusts and hedge funds. An investment financial institution could likewise be divided into exclusive and public features with a details barrier that separates the two to stop information from crossing.

If you want to experience this wonderful way of attaining wealth or reaching your financial goal, you need to enlist the services of a renowned investment firm or financial services advisor.

Martin Lustgarten has remained in the investment banking area for years and is regarded as one of the top experts in the market. He has many clients throughout the globe, as well as his customers originate from a variety of markets.

Martin Lustgarten is extremely well-informed in all facets of the investment banking area. His firm, Martin Lustgarten Investment Firm, has top sources that enable him provide the best high quality service to his customers. Martin Lustgarten has personally mentored much of his partners and also coworkers as well as has established a wonderful track record in the industry.

The Importance Of A Good Strategy For Online Reputation Management

One thing that people need when it comes to managing their reputation is a good strategy. One of the reasons that a strategy is important is that it can help people get where they want to go in a much faster rate than without a strategy. One of the reasons that many businesses fail and people end up with bad reputations is that they do not have a well thought out strategy. Instead, many people try to go about things in a chaotic and random manner. This approach takes them nowhere fast. Instead, it is important to get organized with their efforts.

There is a lot that goes into the formulation of a good strategy. For one thing, they have to figure out what needs to be done. Another thing is that they need to find out if they are going to need any kind of help. In many cases, online reputation management could use the help of the online community. One thing that people could get the community involved in is encouraging reviews. One good way of doing this is finding a customer that is satisfied with the overall experience. This will help with the online reputation of the individual or company.

Another thing that is important is claiming all listings. The interesting is that a lot of business owners do not do this. Therefore, a lot of business listings go unclaimed. When people neglect to claim their listings, they miss out on some of the benefits to their online reputation. There are other things that people can do in order to make sure that they are getting proper representation of their business. Among the things they could do is get the assistance of Yelp or Google Business in order to make sure that they are getting accurate representation.

Breaking into the Competitive Music Industry: Norka Martinez Luque

Breaking into the mainstream music scene is not an easy task. Here is a surprising fact that you might not be aware of: every year, upcoming musicians possessing exceptional musical talent forward demos, videos and other items to music companies. Sadly, an overwhelming majority of these musicians never hear back from the companies.

In fact, a good number of the materials are not even opened. Most of them end up in the trash. The tough reality is that musicians are left wondering why their efforts to venture into professional singing seem to go nowhere despite their musical talent. Even if you find yourself in such a scenario, Norka Martinez Luque is here to remind you that don’t give up.

Here is her secret to venturing into professional singing.

  1. Do music but find a secure job on the side

As an aspiring musician, it is often a good idea to find a secure job to keep you going before you build a steady music career. Before Ms. Martinez became an international star, she had a steady banking career in Monaco.

  1. Join a street band

Joining a band is perhaps the easiest way to create important connections in the music industry. As a team member, you will get an avenue to hand out promotional materials to potential fans, music producers and sponsors. In the case of Luque, she joined a rock group by the name Bad Moon Rising. She has repeatedly said in interviews that her time with this band helped a great deal. She says that this band provided her with a platform to meet professionals in the European music community.

  1. Find a mentor

Having a professional to turn to for advice is a great way to stay ahead in the competitive music industry. Through shows, you can get a mentor that will guide you to greatness. Ms. Norka Luque Martinez has a team of professionals backing her. Emilio Estefan Jr. discovered her and signed her to his record label, Crescent Moon Records. Other professionals such as Archie Pena, Luigi Giraldo, Hermanos Gaitán and Fito Blanko have also helped the 30-year-old singer with most of her songs.

Most of her fans find her story inspirational and motivational. Her international hit “Milagro” encourages anyone who is experiencing challenges in life. Her current release “Tomorrowland” also carries a message of encouragement that most people find appealing.

Brown Modeling Agency Seeks Alternative Models and Talents

Brown Modeling Agency, formerly known as Wilhelmina Austin is a leading modeling and talent firm in Texas. Some of the top fashion models in the agency have walked the runways for Dallas Fashion Week, Austin Fashion Week, and New York Fashion Week. In Austin, TX, the agency is presently seeking alternative and cool models with funky hairstyles and body artworks, including piercings and tattoos. Join one of the top agencies in Central Texas comprising of professionals who have worked for L’oreal, Louis Vuitton, and Toyota.

Wilhelmina was established in 2010 and merged with Heyman Talent South to form Brown Modeling Agency, in 2015. The acquisition and merger transaction was announced on Marketwired in October 2015. Justin Brown headed the operations of Wilhelmina Austin and now serves as the chief executive officer and president of Brown Modeling. Michael B. Bonnee, former founder of Heman Talent is head of Theatrical Division and responsible for its growth.

Brown’s career started when he was attending college in California and studying business management. He worked as a model and for a modeling agency in development and placement. In 2005, he moved to Austin and started his own development company, training models and finding them employment.

The mission of Brown Modeling Agency is to create a presence in Central Texas and select, develop, and deliver the best professional talents and models. Headquartered in Austin, the agency has an office in Dallas and seeks talents and models in North and Central Texas. The firm is looking for men and women fashion models and theatrical. For commercials, the agency is seeking men, women, and children.

For nearly 12 years, Brown Modeling Agency serves Central Texas and North Texas areas developing fashion and print models. In Austin, the firm is looking for tattoos, piercings, and cool hairdos. Work with former professional models and businessmen in the modeling and talent industries while earning favorable wages.

Strengthening your Online Reputation Management Strategy

Committing to professional, continuous online reputation management strategies is imperative for every firm. Online reviews are significant for every business, and they are among the most valuable ranking factors for SEO. Both the quality and quantity of genuine reviews are important factors for local SEO ranking as well as in closing online sales loop. You can leverage the various practical ways available to ensure you get excellent reviews for the good of your organization.

It is imperative to comprehend that people prefer to review people. reviews are centered on individuals, as people will be motivated to review special, exceptional experiences regardless of whether they are negative or positive.

Additionally, even while leveraging reviews, content remains king. It is prudent to note that fake reviews for your enterprise provide an avenue for a suicide mission. It is easy to discern fake reviews from authentic ones, and if unfortunately, you are discovered it will irredeemably ruin your reputation. It is good to ask clients to leave testimonials specifically mentioning the service or product they used or purchased.

Perseverance and tenacity are what it takes to get reviews. Asking a customer directly to post a review is successful if only they had a great experience. In most cases, customers do not write reviews even when requested to. Establish an online reputation management strategy, which you can utilize to give your clients an extra nudge. Ensure you simplify the process for your customers. Establish a routine with unproblematic instructions. Ensure you have a follow-up system, either through phone calls or through thank you emails. The bottom line is ensuring your online reputation management strategy is versatile and all-encompassing to ensure you cover the full spectrum of your business operations.